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Of all philanthropic organizations, organizations devoted to girls and women tend to be most underfunded. Although investing in women goes a long way in addressing global inequality, human rights abuses, and violence, only 2 cents of every development dollar goes toward adolescent girls.
Today, on International Day of the Girl Child, the advocacy organization Women Deliver is trying to change this problem of chronic underfunding with Catapult.Recognizing the power of social media and online forums, Catapult, launched today, is a digital hub for donations to trusted organizations working to improve conditions for women and girls globally. Organizations can upload projects to Catapults, and donors can choose what to fund based on interest. Some of the prominent projects featured on Catapult include efforts to end gender-based violence, involve women in agriculture, and increase access to family planning.
All Catapult projects pride themselves on transparency, providing a breakdown of how funding is utilized, including administrative budgets, GPS coordinates, and video. Catapult was featured at the 2012 Clinton Global Initiative meeting and is endorsed by the World Bank and UN Women.
The project represents the growth of a key segment in philanthropy: crowdfunding. In 2011 in the United States, crowdfunding grew by 43 percent to donations exceeding US $636 million. Catapult has committed to raising US $45 million over the next three years.