Media Dialogues: Cultivating a Conducive Tobacco-Control Environment In Cameroon

The author, Caleb Ayong As the communications officer for the Cameroonian Coalition for Tobacco Control (C3T), I know the importance of educating journalists and guiding them to use factually accurate information from trustworthy sources. If this does not happen, they could obtain distorted information and pass it on to the public. C3T has held media dialogues with journalists for a couple of years now. Because of the opportunities these events present to build the capacity of the media to report accurately on tobacco control, we have organized three media dialogues in 2017, with more scheduled in several regions of the country in the months ahead. Creative and direct engagement with the media can build their capacity to prevent and reduce tobacco use, so they can educate the public.

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Media Dialogues: Cultivating a Conducive Tobacco-Control Environment In Cameroon