DKT México Uses ‘Fun Strategy’ To Reach Adolescents, Young Adults With Contraceptive…

Huffington Post: How to Promote Contraceptives to Teens in Latin America? Don’t Be Boring David J. Olson, global health communications and social marketing adviser “…In 2015, DKT México launched a family planning campaign focused on increasing awareness of pregnancy among teenagers and young adults. They opted for a serious, medical campaign in traditional pharmaceutical company…More

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DKT México Uses ‘Fun Strategy’ To Reach Adolescents, Young Adults With Contraceptive…