WHO ready for the fake news era? Yes Sir!

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International Health Policies
International health policies (IHP) blog is an initiative of the ‘Health Policy unit’ at the Institute of Tropical Medicine in Antwerp, Belgium (ITM), and fits in the wider project of “Strategic Network on International Health Policies.” It is in line with the ITM objective of “Switching the Poles,” aiming to increase the influence of the Global South on the global health debate.

While awaiting some real & in-depth analysis of what exactly went wrong before the weekend in the unsavoury Mugabe-story, as well as what triggered the rescinding of the goodwill ambassadorship by Sunday afternoon –  we hope with many this was just a one-off gaffe, but only time will tell …- below you find a fictitious conversation among WHO communication & strategy staff over the weekend, in the corridors of the Geneva headquarters… “Looks like these global health “observers” – who don’t have much better to do with their weekend anyway – are anxiously following our WHO twitter account, for an update on our Mugabe story. It seems our grand master plan is working! Indeed, we, at the WHO, want to do things differently in the new SDG era. No more “High-Level decisions” taken by a bunch of 20, 30 white men at High-Level Breakfasts & the like, no, we believe in social media, and a movement of global citizens pushing WHO & others forward, towards a better NCD (and global/planetary health) future!  In the new times, citizens around the world have to feel engaged, so what better strategy could one think of than inviting Mugabe for the NCD goodwill ambassadorship in Africa

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WHO ready for the fake news era? Yes Sir!